Louise Ashcroft
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Prompts, Learning resources, TEACHING AS PRACTICE, WORKSHOPS and ARTIST Mentoring

Click the image below for a link to a film I made for Freelands Foundation in 2025 about my pedagogical process:
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I create spaces for co-creation, and resources for others leading experimental participatory creative experiences such as workshops in universities and schools. Sometimes these are participatory performances in their own right and other times the teaching and mentoring is adjacent to my art practice.

I make books of prompts to use in workshop settings, here's a time-themed one which is a compilation of collages I made from magazines my neighbour was throwing out. It's designed as a jumping off point for experimental writing or sketch comedy, but can also be used for drawing, or anything where imagination needs sparking. Feel free to print and use. I have tested it in secondary school and undergraduate university settings. Made during a project funded by Collective Imagination Practice Fund in partnership with Wysing Arts Centre.
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Here is a prompt resource I made for Tate Learning. It's designed to activate Tate Britain as a site for creative writing. It shifts status in the museum by giving the 'viewer' agency and authorship as a friend and holidaymaker.
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I co-founded London's first peer-led, free art school AltMFA in 2010. The course and its community were where I cut my teeth as an artist and pedagogical experimenter. The video below gives you a taste of what AltMFA felt like:
Co-running AltMFA for ten years led to meeting other DIY art school artists like Emma Edmondson from TOMA The Other MA, Peer Sessions and School of the Damned. We held a series of alt art school festivals at Yinka Shonibare's Guest Projects space off Broadway Market in Hackney. We also did an annual performance art trail with happenings sited on a walking trail along the Thames at Bermondsey's foreshore as part of ArtLicks Festival. One year we got funding to run a public programme of guest speakers at MayDay Rooms funded by a-n The Artists Newsletter's groups bursary.

In 2025 TOMA Southend published a book chronicling the experiences and advice of those involved in the alternative art schools movement, which I helped research as part of a panel of alt education makers - you can buy it here 
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I've worked with art schools across UK and further afield (RCA, UCA, UAL) to lead experiential workshops and off-piste educational adventures in higher education. I also work with other ages e.g. my Wysing Arts Centre Residency in St.Peters School Huntingdon 2025. I am a Lecturer at Goldsmiths, University of London. I also privately mentor up to 12 artists each year (see further below) and am a New Contemporaries artist mentor.

Experimental Teaching Themes:

Performance
Participatory Experiences
Comedy
Politics and Critical Theory
Ecology
Sociology and counterculture
Experimental Video/Film
Found Objects
Disruption
Dark humour
Storytelling
The politics of care
Improvisation
Queerness
​DIY culture
Weird forms of protest
​Collage and works on paper
Experimental drawing/painting
Interventions in public space
Play
Neurodivergent thinking
Experimental Writing
​Publishing as performance / live publishing

Mentoring:
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Most people I mentor apply for funding to cover the cost. My rates follow Artist Union recommendations. 
Mentoring usually takes the form of one hour sessions in person or online.
2025 Rates: £100 per hour online, £150 per hour in person (London), £250 day rate (club together and hire me for the day).
I help people develop their practice and mindset critically and creatively in ways authentic to their unique perspectives and personalities (not a sausage-factory one-size-fits-all approach), so they can invent their own methodologies and have more agency over their art careers, financial sustainability, resilience and creative happiness. 
I understand the realities of being an artist and all the challenges it involves. 

I am a Lecturer in Studio Practice in the art department at Goldsmiths (since 2017) and am a Unit Leader at UCA Farnham.
I have 15 years experience as a tutor / visiting lecturer at leading art schools in UK (BA, MA, PhD level) and in France.


From 2023-26 I'm a mentor for New Contemporaries.

I led Artist Development at Chisenhale Studios for 5 years, where I ran Into the Wild (an artist development programme) and co-ordinated the Standpoint Futures residencies.

I cofounded the alternative art school AltMFA which I co-ran for ten years. I'm often a visiting artist for UAL's Associate Studio Programme.

Earlier in my career, I was Director of Exhibitions at the arts charity Departure Foundation and Floating Island Gallery which provided free exhibition and studio space for hundreds of artists in empty offices and warehouses throughout England and Wales.
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I have a PGCert in Learning and Teaching from Goldsmiths and have been making and exhibiting my own work in galleries, performance spaces and unexpected places since 2004. 

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